WhatsApp messages in customer support and WhatsApp advertising become especially interesting for you when you already use Zendesk for customer retention. The most popular messenger in cooperation with Zendesk opens up new possibilities to improve communication with your customers across multiple channels.
What is Zendesk in general?
Zendesk helps your company equip your customer service employees with the right tools to improve the customer journey and transform it into measurably higher ratings for your channel.
Users from your social media accounts, such as Facebook, Instagram, or directly from your website, are consolidated in this support tool with their inquiries.
This allows you not only to evaluate the most frequently asked customer questions but also to provide automated responses, for example via chatbots, if you want to relieve your agents directly in the live chat.
The idea behind Zendesk?
Zendesk helps you bring order. To queue customers and offer service exactly when it is most urgently needed by your users.
Zendesk is represented in 160 countries with nearly 5,500 employees and serves over 100,000 satisfied companies. A platform like Zendesk is hard to resist if you are aiming for professionalism.
What can the Zendesk WhatsApp integration do?
Using the most popular messaging app, WhatsApp, for support inquiries is, alongside the use of social media, a pressing question that many companies are currently asking.
We at Chatarmin have the right answers to these questions through our in-house software platform connected to all your communication channels.
The Zendesk workspace in connection with WhatsApp lies in communication with your customers. What this function can do is summarized briefly here:
- Your Zendesk account collects all inquiries from social media and other channels through which your customers can contact you.
- The new integration of Zendesk and WhatsApp Business can respond to support inquiries automatically via chatbots.
- This intelligent solution of WhatsApp and Zendesk across multiple channels can also be managed with dynamic AI.
- Manual responses and information can be sent by your employees in the service department.
- Direct chat with your client via WhatsApp is still possible and can always keep a communication channel open to optimize ordering processes.
Is Zendesk in support useful without WhatsApp integration?
If you do not have a WhatsApp Business API, you can still use Zendesk profitably as a communication tool for your channels.
Zendesk not only offers cooperation with your WhatsApp Business API but also its own ticketing system to support your customers across every area of work.
As a customer engagement platform, Zendesk offers you the ability to create analyses and reports entirely according to your needs. Each of your departments finds its opportunity to use the collected data and evaluations.
To get started, WhatsApp is not strictly necessary to send automated responses to prospects. However, if you plan to expand your website functions in the future, Zendesk is one of the best options to seamlessly integrate messaging and WhatsApp.
The advantages of Chatarmin's Zendesk WhatsApp integration
With your WhatsApp Business API, you make your Zendesk account even more effective as a tool in the omnichannel support of customer inquiries.
Functions from different channels are consolidated, and in the future, you manage everything from a single platform—regardless of which app your user asks for information through or which account they use.
- Advertising and sales no longer have to work through a separate WhatsApp account with its own number, which may have previously confused your customers.
- Using one number, one account for all contacts and information to your customers and channels also provides better possibilities for evaluating different functions.
- Messaging is not the ultimate solution. Zendesk can integrate the delivery of your messages via email. This way, potential or returning visitors can choose their preferred channel to receive information from you.
- In addition to WhatsApp and email, your prospect can also resolve their ticket via chat, Facebook, Twitter, or another social media channel to receive their desired information.
Who is the Zendesk WhatsApp integration best suited for?
Using Zendesk and WhatsApp messages in combination is interesting for companies that already use Zendesk for customer support and want to unify this support across various messaging systems. WhatsApp Business is ideal for this.
WhatsApp is the most popular messaging tool and is useful for collecting phone numbers for new leads, as well as encouraging customers to share messages about their favorite products with friends.
Marketing campaigns, lead generation efforts, and customer support are all gathered in one tool. This way, as an entrepreneur, you maintain an overview of the origin of your contacts and can divide your advertising accordingly in the future.
What activities does Zendesk support you with?
Using Zendesk allows you to automate the processing of customer inquiries and to develop your customers’ phone into by far the most important communication channel.
As customer service software, Zendesk is no longer a secret tip. Through the number of people collected in your database, you generate new leads. These enable your team to send targeted messages to prospects for specific products or campaigns.
Video: Tutorial for Zendesk WhatsApp integration with Chatarmin
Here you can find a video tutorial, in case you prefer that: