In this blog post, you’ll get:
- Background information about Superchat
- A market overview of every relevant Superchat alternative
- Superchat alternatives and their pros & cons
- Superchat's strengths and weaknesses
- Superchat pricing and features
so you can find your ideal WhatsApp Marketing Tool. Because one thing is certain: While Superchat is a well-known multi-messenger provider for small businesses and mid-sized companies, the tool quickly reaches its limits for CRM experts and digital-first industries.
"Superchat is not a tool for eCommerce brands. The WooCommerce integration is only available via Zapier. There’s no revenue tracking. No Klaviyo integration. Just a half-baked newsletter feature that’s hard to manage."
– Ozan Bengi, CEO at elfbar600
Chatarmin, the Superchat alternative, is more “verticalized” and offers more flexible native integrations with your individual tech stack. This is simultaneously Superchat’s biggest potential weakness and a huge opportunity for the market to establish a real product/market-fit WhatsApp solution.
Superchat founders Mika Hally and Yilmaz Köknar launched the tool in 2020. Chatarmin is THE Superchat alternative, launched in 2022. Source: Superchat, 2024
About Superchat: German Multi-Messenger Provider for SMEs
Superchat was founded in 2020 by Mika Hally and Yilmaz Köknar. Since then, they’ve acquired over 5,000 customers and raised $19.4 million from investors to grow the company.
Superchat serves over 40 industries, including doctors, car dealerships, and travel agencies. It has grown quickly by offering a messaging platform that enables businesses to talk to customers via email, WhatsApp, SMS, and more.
A key feature is its helpdesk system, which helps teams handle customer inquiries efficiently. It also manages Google Business reviews in one central platform.
The general problem with generalized tools? They rarely allow for “custom integrations” or highly specific workflows based on unique business needs. That’s where Superchat reaches its limits.
Here’s a direct comparison between Superchat and its alternative Chatarmin:
Superchat | Chatarmin | |
---|---|---|
Founded | 2020 | 2022 |
Headquarters | Berlin | Vienna |
Employees | 90 | 10+ |
Investment Raised | €18M+ | €0 |
Why Superchat Alternatives Are Needed — What the WhatsApp Software Market Demands:
- Custom integrations on a project basis
- Custom feature development
- WhatsApp marketing tools with strong expertise
- Industry-specific vertical solutions
- Multi-messenger suites, but also pure WhatsApp specialists
Chatarmin is laser-focused on eCommerce and integrates seamlessly with your tech stack:
Shopify WhatsApp Integration,
Klaviyo WhatsApp Integration,
Shopware WhatsApp Integration,
Emarsys WhatsApp Integration,
Zendesk WhatsApp Integration,
Gorgias WhatsApp Integration, and more.
Pricing Comparison: Superchat vs. Chatarmin
Superchat seems affordable at first — but on closer inspection, scaling your WhatsApp marketing quickly increases total costs:
Superchat | Chatarmin | |
---|---|---|
Monthly Starting Cost | €79.00+ | €82.00+ |
Per-Conversation Fees | €0.00 | €0.00 |
WhatsApp Campaigns | €0.00+ | €0.00 |
Custom Chatbot | €0.00 | €0.00 |
-- | -- | -- |
Total Monthly Cost | €79.00 | €99.00 |
That’s why we recommend a Superchat alternative with a more transparent and flexible pricing model — like Chatarmin. It’ll save you from nasty surprises when you scale.
Superchat’s pricing table (shown below) is a bit more complex than this snapshot, but here’s a general overview:
Feature Comparison: Chatarmin vs. Superchat
You’re probably also curious about how Chatarmin stacks up against Superchat when it comes to features:
Superchat | Chatarmin | |
---|---|---|
Minimum Monthly Cost | €79.00+ | €82.00+ |
Conversation Fees | €0.00 | €0.00 |
WhatsApp Flow Builder | ✅ | ✅ |
Custom WhatsApp Automations | ✅ | ✅ |
Shared Slack Connect Channel | ❌ | ✅ |
Cost for Additional Support Agents | €5.00 | ❌ |
Modern, User-Friendly UI/UX | ✅ | ✅ |
Multi-Messenger Support | ✅ | ❌ |
Shopify Integration | ❌ | ✅ |
Shopware Integration | ❌ | ✅ |
Klaviyo Integration | ❌ | ✅ |
Flexible Contracts | ✅ | ✅ |
No Cancellation Period | ❌ | ✅ |
Custom System Integrations | ? | ✅ |
The Problem with “Generalized” Software: Your Real-World Needs
As a marketing or support lead, you might be thinking: “This doesn’t look too bad…”
But consider where your teams work right now. Using tools like Shopify? Klaviyo? Emarsys? Zendesk? Gorgias? Slack?
Now imagine these tools can’t exchange data. Potential consequences:
- No CRM documentation
- No alignment between support and marketing
- No transparency in analytics
- No cohort analysis
- No customer lifetime value (CLTV) data
- No cross-channel segmentation between support and marketing
These issues can turn into serious bottlenecks when scaling your business — especially when paired with WhatsApp’s cost structure, which demands smart targeting and segmentation.
OMR Reviews: Chatarmin Rated Best Superchat Alternative
Here’s how Chatarmin stacks up against Superchat on OMR Reviews:
OMR Review Metric | Superchat | Chatarmin |
---|---|---|
Ease of Use | 9.40 | 9.60 |
Customer Support | 9.40 | 10.00 |
Meets Requirements | 9.20 | 9.70 |
Easy Setup | 9.40 | 9.30 |
Overall Rating | 4.7 stars | 4.9 stars |
Top Reviews from Spring 2024, Source: OMR Reviews
Two critical reviews from Superchat users:
Superchat customer “Danny” shares:
Superchat is sometimes “very buggy.” Attachments don’t always display properly — you have to download every PDF to view it. The file preview only works about 50%. In the team chat, you can’t tag other users.
– Danny, Radboten GmbH
Superchat customer “Maximilian” writes:
Frequent tech errors, high conversation costs, clunky software and phone number setup
– Maximilian, Allianz Maximilian Schulz
Source: OMR Reviews, Superchat
Bonus: Superchat Alternatives at a Glance — All WhatsApp Marketing Tools in One Table
Here’s a full-market comparison of every major Superchat alternative so you don’t have to compile it yourself:
Platform | Price/Month | Per-Conversation Cost | API | Support Case | Marketing Case | Multi-Messenger |
---|---|---|---|---|---|---|
chatarmin.com | €82.00+ | ❌ | ✅ | ✅ | ✅ | ❌ |
Superchat | €79.00+ | ❌ | ✅ | ✅ | ✅ | ✅ |
Lupiter | ? | ? | ❌ | ✅ | ✅ | ❌ |
Whatsmojo | ? | ? | ❌ | ✅ | ✅ | ❌ |
Botsify | €49.00+ | ✅ | ✅ | ✅ | ❌ | ✅ |
ChatWerk | €69.00+ | ✅ | ❌ | ✅ | ❌ | ✅ |
Wati | €49.00+ | ✅ | ✅ | ✅ | ✅ | ✅ |
Verloop | ? | ✅ | ✅ | ✅ | ❌ | ✅ |
Gupshup | ? | ✅ | ✅ | ✅ | ❌ | ✅ |
Sinch Engage | €199.00+ | ✅ | ✅ | ✅ | ✅ | ✅ |
Hello-charles | €349.00+ | ✅ | ✅ | ✅ | ✅ | ✅ |
Trengo | ? | ✅ | ✅ | ✅ | ❌ | ✅ |
Source: Chatarmin
Conclusion: Chatarmin Is THE Superchat Alternative for You
If you're looking for the right tool for WhatsApp marketing, make sure Chatarmin is on your radar. Our all-in-one solution lets you communicate seamlessly across channels and optimize your customer messaging with:
- Transparent, fair pricing
- Flexible, short-term contracts
- Custom integrations with your tech stack
- Marketing & support automation
- Flow builders and segmentation tools
- WhatsApp newsletters for direct customer engagement
- WhatsApp & Messenger for multichannel conversations
Let’s schedule an intro call!
— Your Chatarmin Team