Challenge
edubily® Biochemistry & Lifestyle wanted to run an exclusive VIP campaign. The challenge: launch an action in the shortest possible time that drives maximum reach and revenue – while following proven WhatsApp best practices.
Solution
With Chatarmin, edubily® launched a time-limited WhatsApp campaign. The focus was on:
- personalized VIP communication for selected customers
- clear, time-sensitive call-to-action
- smooth setup & go-live in less than 24 hours
What made it stand out: the entire project team – including Phil, Franziska & Jason – managed to roll out the campaign in record time.
Results
The performance numbers are impressive:
- 75.9% open rate (without grey-tick tracking)
- 7.4% click rate
- 28.5x Return on WhatsApp Ad Spend (ROWAS)
The campaign delivered not only exceptional visibility but also a clearly measurable ROI.
Takeaway
WhatsApp enabled edubily® to launch a VIP promotion in record time – achieving maximum impact with minimal effort. It shows: speed, precision, and WhatsApp marketing are an unbeatable combination.