WhatsApp Leadgen Playbook

In this playbook you see how E-Com brands collect thousands of phone numbers daily. We studied 320+ DACH shops. Together they collected more than 4,386,956 phone numbers. From this data we picked the best lead gen methods. With examples and tutorials. Enjoy!

WhatsApp Leadgen Playbook

What to expect in the Playbook:

  • Data from 320+ Shops: How DACH brands collected over 4.3 million WhatsApp numbers - and which tactics worked best.
  • Top Performing Channels: Pop-ups, widgets, checkout opt-ins, and ads — ranked by conversion and effort.
  • Ready-to-Use Templates: Practical examples and Loom tutorials for every lead gen method.
  • Legal & Technical Setup: How to stay GDPR-compliant, manage opt-ins, and sync contacts to Shopify or Klaviyo.
  • Benchmarks & Insights: Real opt-in rates, CLTV uplift, and what separates high performers from the rest.
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