Blog / Superchat alternative Chatarmin: Chatarmin is THE alternative to Superchat

Superchat alternative Chatarmin: Chatarmin is THE alternative to Superchat

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By Johannes Mansbart

CEO & Co-Founder, chatarmin.com

Last updated at: June 13, 2024

WhatsApp Market Comparison

โ˜๏ธ The most important facts in brief

  • Superchat Overview: Superchat is a German multi-messenger provider for SMEs, founded in 2020. It offers a general solution across 40 industries but has limitations in integrations and scalability for eCommerce and digital businesses.
  • Chatarmin as an Alternative: Chatarmin, founded in 2022, focuses on vertical integrations with eCommerce tech stacks like Shopify, Klaviyo, and Shopware. It provides a more flexible, transparent, and tailored solution for digital and eCommerce businesses.
  • Comparison of Pricing and Features: Chatarminโ€™s pricing is slightly higher but offers more transparency and integration capabilities. It includes features like a WhatsApp flow builder, custom automations, and integrations with major CRM and support tools, unlike Superchat.
  • Advantages of Chatarmin: Chatarmin provides better integration with existing systems, flexible contract terms, and more specialized features for WhatsApp marketing and customer support, making it a superior choice for digital and eCommerce brands.

In this blog post you will get:

  • background information about Superchat
  • a market overview of every relevant alternative to Superchat
  • Superchat alternatives and their advantages and disadvantages
  • Pros and cons of Superchat
  • Superchat prices and features

to help you find your ideal WhatsApp Marketing Tool. Because one thing is certain: while Superchat is a renowned multi-messenger provider for small and medium-sized companies, the tool quickly reaches its limits for CRM experts and digital industries.

"Superchat is not a tool for ecom-brands. A woocommerce-integration is only available via zapier. There is no revenue-tracking. No klaviyo-integration. Just a semi-baked newsletter-feature that is tough to handle." - Ozan Bengi, elfbar600-CEO

Superchat alternative Chatarmin is more "verticalized" and natively integrates more flexibly with your individual tech stack. This issue is also the biggest weakness of Superchat and the "need" on the market for a Superchat alternative.

Because Superchat wants to be everything for everyone, and is therefore not really the best specified solution for anything.

Mika Hally and Yilmaz Kรถknar founded Superchat in 2020, Chatarmin is the more flexible Superchat alternative

Superchat founders Mika Hally and Yilmaz Kรถknar founded Superchat in 2020, Chatarmin is THE Superchat alternative and still quite young, having been founded in 2022. Source: Superchat, 2024

Superchat founders Mika Hally & Yilmaz Kรถknar, Source: Superchat_

About Superchat: German multi-messenger provider for SMEs

Superchat was founded in 2020 by Mika Hally and Yilmaz Kรถknar and has since acquired over 2,500 customers and raised over $19 million from investors to build and grow the company.

Superchat serves over 40 industries, including everything from doctors to car dealerships to travel agencies. This makes Superchat a fast-growing start-up. At the same time, it is such a generalized solution that there is hardly any room for custom integrations and niche cases for your individual needs. Here you can see the comparison with Chatarmin, the number one alternative to Superchat:

SuperchatChatarmin
Year founded20202022
Company headquartersBerlinVienna
Number of employees673
Investment amountโ‚ฌ18million+โ‚ฌ0million

That's why you need alternatives to Superchat:

  • no "custom integrations" for your software infrastructure
  • No flexibility in product development
  • Large startup with a "corporate feel"
  • Solution for everyone, and therefore for no one
  • "Plug & play software off the shelf", instead of specializing in one industry
  • Only one number as a customer
  • No focus on WhatsApp and WhatsApp marketing

Superchat alternative Chatarmin has eCommerce as an industry and integrates easily with your tech stack such as Shopify, Klaviyo, Shopware, Emarsys, zendesk, Gorgias and Co.

Digital industries and eCommerce need the Superchat alternative Chatarmin

Superchat is a solid and modern multi-messenger tool, but it has limited integration options with your software landscape and a high price tag. A more verticalized Superchat alternative is needed for world-class CRM and WhatsApp marketing. Source: Superchat, 2024

Price overview alternative to Superchat: Pricing Superchat vs Chatarmin

Superchat is considered a low-cost solution, but at second glance you'll find a lot of upside potential that scales quickly as you scale your WhatsApp marketing activities:

SuperchatChatarmin
Min. monthly costsโ‚ฌ89.00+โ‚ฌ82.00+
additional costs/conversation10%?โ‚ฌ0,00
WhatsApp campaignsโ‚ฌ59.00+โ‚ฌ0.00
Employee trainingโ‚ฌ199.00โ‚ฌ0.00
Custom Chatbotโ‚ฌ59.00โ‚ฌ0.00

Monthly savings of approx. โ‚ฌ320.00 from the first month with our alternative to Superchat, and that's even without sending WhatsApp campaigns!

Philosophically speaking, we are already encountering contradictions with regard to the lack of transparency of Superchat's prices, as the additional costs to the official WhatsApp costs are not communicated transparently. This will inevitably lead to annoyance on the part of customers. We also have this situation with the Superchat competitor "ChatWerk".

Therefore, we prefer a superchat alternative that is inherently more transparent and fair, ensuring maximum flexibility with full transparency. You should definitely bear this in mind when looking for an alternative to Superchat. Otherwise, you're in for a rude awakening.

Here you can find a sample invoice from Chatarmin and Superchat:

Monthly cost example for Superchat alternative, scenario 1: 10,000 active German leads, two WhatsApp marketing campaigns per month. Excluding variable META costs

SuperchatChatarmin
Monthly fixed costsโ‚ฌ402,00+โ‚ฌ82,00+
Additional costs per conversationโ‚ฌ226.20+โ‚ฌ0.00
Additional costs per contactโ‚ฌ00.00โ‚ฌ150.00
Total monthly costsโ‚ฌ828.20โ‚ฌ232.00

Estimate based on the official Superchat prices according to the website, early 2024

It can be seen that even with a "small case" of 10,000 active German leads and two monthly WhatsApp marketing campaigns, Superchat costs around โ‚ฌ600.00 more than the Superchat alternative Chatarmin.

This difference is mainly due to the surcharges on the costs of the WhatsApp business platform that Superchat charges its customers. Chatarmin - as the world's only WhatsApp marketing tool alternative to Superchat - does not do this.

Here you can find an overview of Superchat pricing. Admittedly, it's a lot more complicated than that, but it gives you a rough overview:

Superchat alternative Chatarmin is cheaper and more flexible as well as more system-integrative.

Here you can find an overview of Superchat pricing, Superchat alternative Chatarmin is more transparent and cheaper, source: Superchat, 2024

Overview of functions: Alternative to Superchat

In addition to the prices, you will certainly also be interested in the functions of Superchat and any alternative to Superchat.

Here you can see the comparison between Superchat and Chatarmin, the number one Superchat alternative:

SuperchatChatarmin
Min. monthly costsโ‚ฌ89.00+โ‚ฌ82.00+
Additional costs/conversation10%+โ‚ฌ0.00
WhatsApp Flowbuilder includedโŒโœ…
Custom WhatsApp Automations includedโŒโœ…
Shared Slack Connect ChannelโŒโœ…
WhatsApp revenue participation costsโ‚ฌ?โŒ
Costs/additional support agentsโ‚ฌ5.00โŒ
Modern and user-friendly UI/UXโœ…โœ…
Multi-Messengerโœ…โœ…โœ…
Shopify IntegrationโŒโœ…โœ…
Shopware IntegrationโŒโœ…โœ…
Klaviyo integrationโŒโŒโœ…
Flexible contract termsโŒโœ…โœ…
No notice periodโŒโœ…โœ…
Flexible system integrationsโŒโœ…โœ…

Problem with software that is too general: Your needs

As a marketing or support lead, you might be thinking: Well, it doesn't look too bad. The problem is this: Think about where your customer support and marketing team is currently working. With Shopify? Klaviyo? Emarsys? zendesk? Gorgias? Slack? Now, imagine there is no data transfer between the software you use. You now have a non-transparent data silo that does not communicate with the other structures of your organization. The consequences are as follows

  • no documentation in the CRM
  • No interaction between marketing and support
  • No transparency in data analysis
  • No cohort analysis
  • no CLTV analysis
  • no cross-channel segmentation options in support and marketing

And that's just a few. Coupled with WhatsApp's cost structure, which requires segmentation and "smart WhatsApp Spent", you have an issue here that can become a growth or profitability bottleneck when scaling your business.

So please consider the system integrity and flexibility of the software you use for your support, sales and marketing purposes.

Alternative to Superchat in the "OMR Reviews" comparison: Chatarmin is the best Superchat alternative

Here you can find the OMR Reviews comparison between Superchat and the Superchat alternative Chatarmin. Admittedly, it is a high-level competition, and due to the different customer segments and needs, it is not a direct competition. Nevertheless, this overview of customer reviews can help you:

OMR CriterionSuperchatChatarmin
User friendliness9.509.60
Customer support9.3010.00
Fulfillment of requirements9.209.70
Simple setup9.309.30
Overall score9.209.8

As of: Spring 2024, source: OMR Reviews

Here you will find two critical customer testimonials from Superchat so that you know what to look out for when searching for your Superchat alternative:

Superchat customer "Danny" says when looking for an alternative to Superchat:

Superchat is "very buggy" at times. Attachments are sometimes not recognized correctly or you have to download each PDF first to open it. The file preview also only works 50% of the time. There is no possibility to mention other users in the team chat - Danny, Radboten GmbH

Superchat customer "Maximilian" says the following while looking for a Superchat alternative:

Often technical errors, high costs for conversations, software and number connection - Maximilian, Allianz Maximilian Schulz

Bonus: Superchat alternatives at a glance: All WhatsApp marketing tools in one table

We also provide you with a reliable overview of every Superchat alternative in the WhatsApp marketing tool market overview, so that you have a global overview and save yourself the strenuous work:

PlatformPrice/MonthSurcharge/ConversationAPISupport CaseMarketing CaseMulti-Messenger
chatarmin.comโ‚ฌ82,00+โŒโœ…โœ…โœ…โŒ
Superchatโ‚ฌ89.00+โŒโœ…โœ…โœ…โœ…
lupiter??โŒโœ…โœ…โŒ
whatsmojo??โŒโœ…โœ…โŒ
Botsifyโ‚ฌ49.00+โœ…โœ…โœ…โŒโœ…
ChatWerkโ‚ฌ69.00+โœ…โŒโœ…โŒโŒ
Watiโ‚ฌ49.00+โœ…โœ…โœ…โœ…โœ…
Verloop?โœ…โœ…โœ…โŒโœ…
Gupshup?โœ…โœ…โœ…โŒโœ…
Sinch Engageโ‚ฌ199.00+โœ…โœ…โœ…โœ…โœ…
hello-charlesโ‚ฌ349.00+โœ…โœ…โœ…โœ…โœ…
trengo?โœ…โœ…โœ…โŒโœ…

Source: Chatarmin

Conclusion Alternative to Superchat: Chatarmin is THE Superchat alternative for you

We hope that this blog post has given you a great overview of THE alternative to Superchat.

If you are looking for the right tool for your WhatsApp marketing, you should have Chatarmin on your radar as a Superchat alternative:

  • Favorable, transparent pricing
  • Flexible and short-term contract terms
  • Individual integrations of your tech stack
  • Integration with your support and marketing software
  • Flows and automations with your segmentation

We look forward to a first meeting with you!.

Your Chatarmin team.

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