# How VETAIN Achieved a 33.9x ROI with a WhatsApp Restock Campaign
> How VETAIN Achieved a 33.9x ROI with a WhatsApp Restock Campaign → WhatsApp Marketing with Chatarmin.com
Source: https://chatarmin.com/en/customers/vetain-2
Company: VETAIN
Industry: FMCG
Published: 2025-10-01
## Results
- WhatsApp Revenue: €4.5K
- WhatsApp Spend: €131,51
- Return on WhatsApp Spend: 33,9x
## Challenge
VETAIN, an innovative brand in the sustainable lifestyle space, faced a common challenge: **How can restock announcements be communicated in a way that maximizes attention and drives purchases?**
Traditional email announcements and social media posts reached parts of the community but often got lost in the noise. The goal was to achieve **clear messaging, high reach, and direct conversions** in a short time.
## Solution
With **Chatarmin**, VETAIN launched a **WhatsApp Restock Campaign** for its summer collection.
Key success factors:
- . **Direct channel** – customers received the restock announcement instantly via WhatsApp.
- . **Concise, clear messaging** – communication focused on exclusivity and scarcity (“Now back in stock”).
- . **Fast checkout** – direct purchase links led straight to the shop without detours.
This setup conveyed both **urgency** and **exclusivity**, motivating the community to act immediately.
## Results
The campaign delivered impressive results:
- **WhatsApp revenue:** €44,469.48
- **WhatsApp costs:** €131.51
- **Return on WhatsApp Spend (ROWS):** 33.9x
- **Conversion rate:** 4.7%
- **Average Order Value (AOV):** €74.49
## Conclusion
The VETAIN case demonstrates how **restock campaigns via WhatsApp** can be scaled effectively.
With a single action, the brand generated over **€44,000 in revenue**, achieved a **33.9x ROI**, and once again proved that WhatsApp is the fastest and most direct channel for e-commerce performance.
A special thanks goes to Philipp Riedl for trusting Chatarmin as a partner in VETAIN’s future growth.